We don’t outsource our sales because…. #1
Posted in: Business Development, Cold Calling, Customer Acquisition, telemarketing, Telesales, Author: admin (June 8, 2010)
It's amazing the misconceptions people have about outsourcing their telemarketing and sales – we've written about it before, but in this series of blog posts I'm going to address a few of the obstacle we come up against, and explain why I think they're wrong (feel free to disagree in the comments!)
We don't outsource our sales because…. #1
… We’re going to recruit our own in-house sales team
Really?
Good sales people can earn large salaries and even larger commissions, simply because selling is very skilful, hard work and not many people have the aptitude for it.
Top sales people naturally gravitate towards the top jobs on offer from the big corporates where they can earn six and even seven figure sums.
However, working at that level is very stressful and every year some of those top people step away from the ‘front line’ for family or ‘work life balance’ reasons.
A good outsourcer will recruit from this pool of people and so offer you a top notch sales person with a proven track record that you can have working for you from as little as a day at a time.
Trying to recruit these kind of people directly is nigh on impossible, and the alternative is to employ a person with less experience who is still likely to cost you a hefty salary plus 25% on top for recruitment fees – not to mention that six months down the line you might find that even after all your training and efforts, they are not actually performing that well, and you have made an expensive mistake.
Having your own sales team is great, and when it works well, it works really well. But when it goes wrong it's costly, stressful and you have to start the recruitment process all over again.
Outsourcing your sales to a company such as VSL, on the other hand, means you get already trained people, with a proven track record, for as little as a day at a time. Win-win, I think they call it

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