Ever heard the expression that repetition is the mother of skill? It's about adopting good and often very basic habits that will serve you in your business (and personal) life. The simplest habits to implement are often the ones that are the first to be ignored. For example, forgetting to agree next steps and set up a time to follow through with people you've met at a trade show or exhibition.

People tell us all the time that they're 'scared' of doing their own telemarketing, 'afraid' to pick up the phone and 'unsure' as to what to expect.

So today we're asking: What's the worst that could happen?

• You'll get no reply
• The person you want to speak to won't speak to you
• You'll get a 'no'
• You'll mess up your words
• You won't come across as professional

Those are the reasons people use the most to avoid picking up the phone.

The sun's shining outside, it seems that everyone who is anyone is on holiday.. and you still have a quota to meet. Emails give you the automated "out of office" reply, you're tempted to spend far too much time reading your friends and established contacts via social media.. then there's the phone.

Think about it: If your preferred contact is away from the office, who else does it make sense for you to contact? Their PA? Their closest colleague? Chances are you already have the answer and you're making a big excuse of ONE persons absence? The excuse can cost you for many reasons!

If you’re considering outsourcing your telemarketing needs, it would be good to understand the terminology of telemarketer.  This glossary aims to provide access to all of the necessary vocabulary required to discuss telemarketing like you’ve been doing it for years.

Agent
A trained telemarketer who makes or receives calls on behalf of a Telemarketing Company.

Appointment Setting
This is one of the tasks of an Outsourced Telemarketing team working on a B2B campaign or project. The aim is create leads for the client’s sales staff to convert by setting appointment times for them to call or visit.

If you’re a company based outside of the European Union, you’ll know that the European market is a highly lucrative opportunity for many businesses. With stronger currency rates than the US, many companies would like to break into Europe. Here are the Top Ten Things you may not have thought about doing Business in Europe.

ONE: USE A DEVELOPMENT SERVICE

For businesses that need the opportunity to generate potential leads via the telephone, it’s often a massive drain on human, financial and physical resources to conduct this work for themselves. Furthermore, inexperienced telemarketers could damage your reputation and your credibility. By outsourcing your demands to a specialized telemarketing service, you can benefit from the best in skilled industry professionals using proven techniques derived from results-driven environments, with the latest technology, top quality target data and all at an impressive investment to revenue ratio.