Telemarketing – if it can’t be measured, it can’t be managed

Tags: measuring, reporting, results, telemarketing
Posted in: telemarketing, Author: admin (August 25, 2010)

Measuring NorthWhatever happens during any calling activity, one thing is certain: You will generate results. While it's great that you're using the phone as part of your marketing communications and to stimulate the sales process, a lot of hard work could be going to waste if you have no clearly defined way of recording your results, sorting them into working groups and taking action on them.

If you're using a spreadsheet package for example, you'll want to ensure that the data is sorted in such a way you can take the appropriate actions in the future and avoid data becoming obsolete.

This is a preview of Telemarketing – if it can’t be measured, it can’t be managed. Read the full post (367 words, 2 images, estimated 1:28 mins reading time)

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Why not making sales calls in August is making a big mistake

Tags: august, calls, excuses, summer
Posted in: Tips & Hints, telemarketing, Author: admin (August 2, 2010)

The sun's shining outside, it seems that everyone who is anyone is on holiday.. and you still have a quota to meet. Emails give you the automated "out of office" reply, you're tempted to spend far too much time reading your friends and established contacts via social media.. then there's the phone.

Veli DrvenikThink about it: If your preferred contact is away from the office, who else does it make sense for you to contact? Their PA? Their closest colleague? Chances are you already have the answer and you're making a big excuse of ONE persons absence? The excuse can cost you for many reasons!

This is a preview of Why not making sales calls in August is making a big mistake. Read the full post (336 words, 2 images, estimated 1:21 mins reading time)

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33 Excuses That Stop You Picking Up The Phone

Tags: excuses
Posted in: Funny, telemarketing, Author: admin (June 28, 2010)

Coffee and PalahniukWe've all done it. You know that today you have to make those sales calls – the phone is going to be your friend. You make a cup of coffee, sit down, look at the phone and … open your email. An hour later you think about making those calls, reach for the phone and… remember you haven't picked up the post yet. And so on.

Procrastination. Excuses. Anything but make those dreaded calls.

Ever made any of these excuses?

30 excuses for not using the telephone in business:

This is a preview of 33 Excuses That Stop You Picking Up The Phone. Read the full post (388 words, 2 images, estimated 1:33 mins reading time)

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We don’t outsource our sales because … #5

Tags: outsourcing, reasons, sales, telemarketing
Posted in: Appointment Setting, Business Development, Customer Acquisition, Telesales, telemarketing, Author: admin (June 23, 2010)

The last post in our series of blogs about the reasons people give for not wanting to outsource their telemarketing campaigns.

You can find the others here: #1 / #2 / #3 / #4

We don't outsource our sales because:

We don’t need someone full-time

One of the main advantages of Outsourced Selling is its flexibility. 

You might start off needing as little as one day a week – but then you might want to launch a new project, and suddenly want a lot more resource. 

This is a preview of We don’t outsource our sales because … #5. Read the full post (246 words, 1 image, estimated 59 secs reading time)

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We don’t outsource our sales because… #4

Tags: control, excuses, telemarketing, Telesales
Posted in: Appointment Setting, Business Development, Cold Calling, News & Views, Telesales, telemarketing, Author: admin (June 21, 2010)

#4 in our series of blogs about the excuses people make when it comes to outsourcing sales, increasing leads and freeing up their own time.

We don't outsource our sales because…

I don’t want to lose control over the sales function, and surely this is inevitable with Outsourcing.

Good communication lies at the heart of a good outsourcing service, and when you are in discussions, this should be one of the core issues that you should investigate.  

This is a preview of We don’t outsource our sales because… #4. Read the full post (233 words, estimated 56 secs reading time)

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We don’t outsource our sales because… #3

Tags: brand building, excuses, telemarketing, Telesales
Posted in: Appointment Setting, Business Development, Cold Calling, News & Views, Telesales, telemarketing, Author: admin (June 14, 2010)

Continuing our series of blogs about the reasons people say that they don't want to outsource their sales to a telemarketing compny, here's #3:

 I want to build my brand and not the brand of the Outsourcer.

A good outsourcer will help to build your brand. 

They will take time and trouble to get to know your company and the products and services that you need promoting. 

They will also assume your corporate identity, and introduce themselves as being part of the company – they will even have a company email address. 

This is a preview of We don’t outsource our sales because… #3. Read the full post (155 words, 1 image, estimated 37 secs reading time)

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